EOS Is Shocking Consumers With Clear Vegan Friendly Lip Balm

In a world where everything is made to be a healthier alternative to what was once on the market, users were still forced to choose a lip balm that contained ingredients they didn’t stand behind. Many shoppers who searched high and low for an organic formula of lip balm were still stuck choosing a lip balm that contained ingredients that were said to not be vegan friendly.

If you are someone who simply doesn’t like the feeling of beeswax or who is allergic to it, you can rest easy now with the formula. The new formula has coconut inside that is mixed with shea butter. The new formula is also a clear formula which has no added dyes. The clear formula was introduced at the same time as a marketing tool to increase more sales when combined with the fact that there is no beeswax inside.

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When the news broke of the release, shoppers were waiting for it to be finally sold in stores and online. The company knew that the sales would be good from the new formula but they never expected it to be as good as it was. Upon the release of the new formula, many shoppers were disappointed when they went to purchase the new product only to find out that it had sold out in just hours from being released, browse products here at makeupalley.com.

Shoppers were then forced to head to their local stores to see if they carried the new EOS brand and was saddened to learn that the stores too were selling out quickly, shop here! The new spheres were only a limited amount at first to check to see how sales would go. Once the sales were a hit and they knew that people will falling for the new formula, more EOS vegan friendly clear lip balm was made.

Related Reference: https://imabeautygeek.com/2017/08/14/eos-crystal-lip-balm-review-and-chemist-interview/.


EOS Revamps Their Classic Lip Balms

EOS, which stands for “evolution of smooth,” is known for the smooth lip balms in the fun, different colored pods. Now, they are changing things up a bit with a new version of their famous lip balms, the company has announced via an Instagram post, check this out.

Named EOS Crystals, this is a completely transparent balm, unlike their usual product, in a slightly different shaped pod. This new balm is vegan friendly, as EOS has removed all waxes from their formula, and the first vegan friendly product for EOS. They have also added five essential oils to each balm, which is something new to any EOS product. Read more cool and interesting articles here on usmagazine.com.

“Lips on sleek ???????? NEW eos Crystal is packed with 5 essential oils for a smooth glide that leaves your lips soft and chic,” the company wrote on Instagram on August 7, which included a picture of what the new, will look like. From the picture it seems they are going to be less round, wider at the bottom.

The new balms will start with two new flavors – Hibiscus Peach and Vanilla Orchid, also available here at amazon.com. They will hit stores in August and will sell for $4.99, but all of EOS products, including the classics, are available for purchase on their website https://evolutionofsmooth.com/.